全球酒店集团第47位
旗下百余家签约和管理酒店
中国饭店集团60强第22位
Zhejiang Landison Hotel Group
Committed to providing a "Beautiful, Healthy, Elegant" lifestyle.
Zhejiang Landison Hotel Group is affiliated to Zhejiang Tourism Investment Group. It has 11 brands such as Landison,Veegle by Landison, Landison
Retreat, Dielai Wangjing, etc., and more than 200 hotels, which are distributed in 31 nationwide. Provinces, autonomous regions, municipalities directly under the
Central Government, 11 prefecture-level cities and 55 county-level administrative regions in the province.
Enterprise Mission
The group's mission is to "create a better time for travel and accommodation", relying on the main platform for tourism industry investment and
financing of Zhejiang Tourism Investment Group, taking the hotel industry as the leading industry, giving play to the iconic image of classic hotel brands
such as Landison, and focusing on urban core or commercial landmark areas Market, drive the brand development strategy of mid-end business hotels
from high-end luxury hotels, and form a "big business" brand ecosystem. At the same time, focus on the tourism destination hotel market and
personalized vacation market integrating culture and tourism, and form a series of high-quality, influential and sustainable hotel brands, committed to
providing a "beautiful, healthy and elegant" lifestyle.
Development ideas
The development of the group will realize asset revitalization and scale expansion through mergers and acquisitions, chain operations, etc.
The development idea of ", internationalization", empowers the whole brand management chain, genetic personalization, product modernization, with the
goal of strong operation, through brand introduction, operation support, human and financial control and other measures, to achieve control, support
and sharing System construction, to build a professional hotel group integrating asset operation, brand building, product operation and other system construction.